Bruce ‘Zen’ Benefiel – Vitae
Zen Benefiel CV et al… He is the Founder and Director of Planetary Citizens, a 509(a)(2) organization established in 2009. With a focus on personal development, management, and strategic planning, Zen’s work emphasizes coagulating possibilities from chaos. He has also completed a series from MIT on Transforming Business, Society, and Self. Zen’s journey is marked by a commitment to fostering planetary citizenship and exploring unconventional paths towards personal and collective growth.
Business Ownership
-
Be The Dream, LLC – Founder/Manager
-
Planck Social Media Agency LLC – Founder/Manager
-
Team Partnering, LLC – Founder/Manager
-
United We Stand Productions, LLC – Founder/Manager
Non-Profit Entity
-
Planetary Citizens, EIN 93-4055628, Founder
Completed Graduate Studies:
-
Master of Arts – Organizational Management, U. of Phoenix, 10/03, Human Resources, Conflict Management, Project Planning
-
Master of Business Administration, University of Phoenix, 2/97, Project Management, Marketing, and Production
Other Education:
-
-
Human Rights Education Training, U.S. Institute of Diplomacy and Human Rights, 9/23
-
MIT – U. Lab: Transforming Business, Society and Self, Massachusetts Institute of Technology, 9/15
-
Life Coach Certification, Southwest Institute of Healing Arts, 8/04, 15 proficiencies in life/work development – 100 hours
-
Honorary Doctor of Divinity – Universal Life Church, 2000, D.Div
-
Secondary Teacher Certification, University of Phoenix, 11/98, Business Certification
-
Hypnotherapy Cert., Southwest Institute of Healing Arts, 2/98, Stress relief, personal growth and development – 100 hours
-
Desktop Publishing Certificate, Aztech College, Tempe, AZ – 8/92, Adobe Illustrator, Quark, Adobe PageMaker – 100 hours
-
BS in Business Administration, University of Phoenix, 11/89, Major: Advertising, Finance and Marketing
-
Skill set:
-
Author – 50+ titles on Amazon
-
Podcaster – Concept through post-production 250+ episodes, long form, promotion, transcripts (2.2M views)
-
Educating, Mentoring and Coaching – small business owners, secondary and adult learners
-
Business Consulting – Consulting plus facilitated over 200 small businesses, mostly women and minority-owned, to create business plans, receive micro-loans and establish operational procedures and processes
-
Organizational Development – facilitate infrastructure, development of operational plan and implementation of processes and procedures
-
Team Building – facilitate partnering sessions for workgroups and construction projects
-
Transformational Coaching – creating and monitoring action plans based on personal survey with discussion of dreams and goals
-
Television / Radio Producing – co-host, host, producer, procurement coordinator and media buyer
-
Desktop Publishing – books, brochures, j-cards, posters, newsletters, presentations, web development
-
Sales and Marketing – Accomplished 45% market penetration increase in 13-state territory. Trained sales forces in health foods, software sales, loyalty programs and home improvements
-
Supply Chain Management– Accomplished 20% reduction in military spares shipments in 12 months; logistics coordinator for events drawing 250,000 patrons; coordinator/manager for city council candidate
-
Public Speaking – motivational, DIY instructional workshops, organizations, municipalities
Assessments:
-
DISC #1: Natural – Persuading Promoter, Adaptive – Conductor (’97) P
-
DISC #2 Natural – Promoting Persuader, Adaptive – Analyzing Implementer (’02)
-
Myers-Briggs: ENTJ
-
Human Design: 5/1 Generator (Spiral Wizard)
Human Design: 5/1
Astro: Cancer/Rooster
Life Path: 31/4
PROFESSIONAL HIGHLIGHTS
-
-
Authored numerous articles, blogs, books and papers on transformational topics. (Amazon Author Profile)
-
Facilitated Partnering workshops for public and private sector organizations in the southwestern United States, with construction (building, road and bridge) as the primary focus.
-
Facilitated small to large groups as event logistics coordinator & manager with patronage of 5,000 to 250,000 from single day to 4-day duration.
-
Production Control Coordinator for an aerospace company responsible $7 Million/mo. in commercial shipments – reduced military delinquent shipments from 27% to 9% in 12 months.
-
Managed 13-State territory for health food telemarketing sales – increased market penetration by 45%, from 16% to 61% in 18 months.
-
PERSONAL HIGHLIGHTS
-
Producer/host of podcast series beginning in 2021, called One World in a New World, featuring thought-leaders from around the world discussing their lives and bridging inner and outer realities with practical and pragmatic results. (2 million+ views – August 2026)
-
Led Organizational and Strategic Development of international nonprofit with 31 chapters in 19 countries (2022-2025)
-
Organized ‘Earth Concert 1989’ as part of an intended global telethon to raise funds for eco-system regeneration projects with approximately 500 in attendance.
-
Published in/on – BizCatalyst360, Thinkers360, Arizona Light, Extend Multicultural Magazine, Arizona Good Life News, HolisticLocal.net, ACISTE.org, and various professional and social networking sites on the Web.
-
Producer/host of television series (1990-92 & over 100+ One World shows) focused on personal/professional development interviews with celebrities, lay people and professionals exploring inner and outer realities they experienced
-
Produced ‘The Prophets Conference’ at Corona Ranch in Levine, AZ, with 30 speakers, 120 vendors and attended by 5,000
-
Co-host of podcast series from 2016-2018, called 2 Small Biz Guys, a small business talk show with guests and featuring discussions on best-selling business book and leadership philosophy.
-
Participated in proposal writing for the Phoenix Indian School Preservation Coalition (18 of 21 AZ tribes represented) and presentation to the City of Phoenix Mayor and City Council; winning support regarding Native American desires for multi-use development of Phoenix Indian School Park grounds.
-
Co-Facilitated state-wide meetings for the Arizona Coalition for Peace, Justice and the Environment with 40+ member-groups in four locations annually.
-
Valley of the Sun ASTD Chapter Board member and 2010 Conference Chair. Facilitated management and organizational training focusing on communication, employee involvement, partnerships, motivation, customer service, and leadership.
-
Guest presenter at the International Association for Near-Death Studies 2010 annual conference in Denver, CO. Topic: The Messy Antics Complex